Bring more joy to your beauty and wellness routine with our plant-based bath and home products. Trust the purity of our ingredients and embrace the benefits of healthy alternatives for you and your loved ones.
Our Story
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Locally Handcrafted
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Plant-Based Ingredients
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Phthalate-Free Fragrances
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Domestically Sourced
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Our Best Sellers
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Laundry Wash
Looking for a laundry soap that leaves your clothes impeccably clean and... ›
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Clean It Up Spray
Tackle everyday messes with confidence using our Clean It Up Surface Spray—your... ›
50+ LOCATIONS NATIONWIDE
Experience the charm of Magnolia Soap and Bath Co. Use our store locator to discover a world of natural luxury right in your neighborhood.
Plant -based beauty.
Locally handcrafted.
Own a Franchise & Grow With Us.
Turn your entrepreneurial dreams into reality with your very own Magnolia Soap and Bath Company franchise.
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“Magnolia Soap and Bath Co (St Charles) has been one of the best decisions we have made. Owning a Magnolia has given us so much pride knowing that we are providing the best plant-based products to our community. Our monthly growth stems from our strong social media presence as well as involvement and outreach. We are very involved locally with charities and fundraisers and knowing that Magnolia supports these causes as well makes us realize it was the right decision for us and our family.”
Mandy Buerster St Charles, IL
“I chose Magnolia Soap and Bath Co to franchise with because I saw a business model that had great financial opportunity while also providing an awesome product line that actually helps people. It’s rewarding being a part of a franchise that empowers you to have a voice and an involvement level that feels more like a solely owned business. Magnolia provides you the research and development, marketing, business expertise, buying power and support that helps make you successful.”
Dean Jones Southaven, MS and Germantown, TN
“Our Grand Opening was unforgettable! Following the playbook we were given, we participated in community events, connected with local schools, partnered with the chamber of commerce and local influencers, and canvassed the area. Seeing a line three-wide past the building before we even opened was an emotional moment - and we exceeded both our turnout and revenue goals.”
Marisa Rzik Cypress, TX
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Learn MoreUnlock continuous luxury with our subscriptions. Enjoy your favorite Magnolia products delivered regularly to your doorstep, with the added benefit of exclusive savings.
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Loyalty Program
Sign UpBecome part of our Magnolia Loyalty Program and turn your purchases into rewards. Delight in special perks, early access to new products, and more as our valued member.
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Customer Testimonials
"A couple of years ago, was making an effort to be more sustainable in any way I could, and was actively searching for an alternative to shower gel in plastic bottles. I was in the mall, and saw a new store, Magnolia, had opened. I went in, and fell in love. The bar soaps are all I use now. They're beautiful and smell amazing. It wasn't long before I was using the scrubs, shower oils and body butter. I've yet to be disappointed by anything I've tried from Magnolia!"
Meghan M.
"I absolutely love this place. They have great products, great deals and great customer service. I love the laundry soap. It is awesome. My personal favorite is MVP! It doesn’t smell like flowers or crazy smells. It is a clean smell and stays on your laundry and sheets for days. I highly recommend this place."
Missy C.
"Magnolia has become one of my favorite stores, I can’t stay away!! It is so fun. Their selection of soaps, bath bombs, shower steamers and laundry soap is so good. They have many fun products and keep coming out with such amazing scents! Definitely recommend especially if you’re looking for plant based products."
Courtney P.
"Love the beautifully decorated store! The atmosphere is warm and inviting and so were the sales people and owner. I love the soaps and other yummy smells and the hardest part was just picking a couple. Will be a frequent shopper!! ♥️"
Christine R.
"I absolutely love Magnolia! The moment I step inside, I feel a warm welcome and the delightful aroma fills the air. The atmosphere is simply incredible. And when it comes to laundry wash, Magnolia is my go-to store. I can't help but recommend it to others because my clothes always smell amazing, and I receive compliments all the time. Highly recommended!"
Emily F.
"After using the Magnolia Laundry & Soap Co.'s laundry wash and dryer balls for the past few months, my laundry holds a clean scent for longer periods of time. It helps with tough odors and stains, which are a big plus when having an outdoorsy family. Also, I started using their bath soap bars a couple of months ago. After my shower, I feel like I actually smell clean and my skin seems to maintain hydration a lot better!"
Amy S.
"As a mom of two little boys I was excited to see products for all genders and ages. I purchased two bars of soap for my boys in hopes that they would help with our stinky sweaty little boy smell. This soap has done so well on their skin and smells so good for so long!"
Kaylea J.